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Village Media Bulletin: August 2025 Update

All posts 28 Aug 2025

August brings both energy and reflection.

It’s a time to celebrate what we’ve accomplished so far this year while setting our sights on the busy months ahead.

In our latest Bulletin, you will find updates on heartwarming projects, a spotlight on employee accomplishments and a look at what’s coming this fall.


Village moves 🌟

"Hello!" text written in a script font, cut out from a piece of paper shaped like a speech bubble.

Welcome to Renee Alkass, who joined us as a features writer with OrilliaMatters in August.


Village Media’s Cares Team surprises an entire Toronto community 💛

The Village Media team of Zack Trunzo, Leah Johnson, Kasey Woods, Jasmyn Rowley, Zaafina Naqvi and Daniel Ramos are joined by GFL staff to distribute gifts to Blake-Boultbee neighbourhood kids.
The Village Media team of Zack Trunzo (second to left), Leah Johnson, Kasey Woods, Jasmyn Rowley, Zaafina Naqvi and Daniel Ramos are joined by GFL staff to distribute gifts to Blake-Boultbee neighbourhood kids.

Bikes and other gifts sitting in a truck trailer, waiting to be distributed
Over 250 gifts were delivered to surprised families in the Blake-Boultbee neighbourhood

Residents of Toronto’s Blake-Boultbee neighbourhood were treated to a heartwarming surprise when Village Media’s Cares Team rolled in with a large-scale Random Act of Kindness.

Thanks to the generous support from sponsors Green for Life Environmental and Canadian Tire Jumpstart, and with the help of Toronto Community Housing, our team was able to distribute over 250 gifts to unsuspecting families and children at a neighbourhood BBQ.

Kids were thrilled to receive bikes, scooters, skateboards, rollerblades, backpacks, shoes and more! For many kids in attendance, it was their first bike or scooter and their excitement was evident when they took their new prized possession for its first ride.

A special thank you to the Village Media team whose on-site gift-giving coordination made this huge surprise possible: Zack Trunzo, Leah Johnson, Kasey Woods, Zaafina Naqvi and Daniel Ramos.

This initiative is part of the Cares Team’s ongoing Random Acts of Kindness program, which aims to build stronger, kinder communities through unexpected moments of joy. By sparking smiles and connection, these events continue to ripple positivity across our communities.


From the desk of our editor-in-chief

Making an impact: Turning the tide on Sault Ste. Marie’s opioid crisis

Community impact protocol: Turning the tide on Sault Ste. Marie's opioid crisis

On the editorial front, our team at SooToday has launched Village Media’s inaugural Community Impact Protocol. Simply put, the protocol is our company's version of solutions journalism — a chance to focus our local reporters on the issues that matter most to the people in our communities.

The project began with a poll, asking readers in Sault Ste. Marie to identify the city’s most pressing issue. The majority chose “opioid addiction/mental health crisis”. From there, we convened a broad coalition of community stakeholders (advocates, health-care providers, first responders, city leaders, non-profit organizations and educators) for an honest conversation about the challenges we face and the opportunities that exist. Throughout that meeting, held last month at Village Media’s headquarters, we were inspired by the overwhelming turnout and impassioned discussion.

SooToday journalists are now digging deep into a series of weekly articles that will help bring clarity, context and compassion to our understanding of the opioid epidemic. How did we get here? Who is responsible for the flood of fentanyl that has poisoned so many? What strategies are working in other communities? Could they be implemented here?

Depending on the article, our mission will be to explain, educate, dispel myths, highlight success stories, and explore possible solutions. If we do this well, all of us — our news team and the community — will learn as we go. And maybe some people will be inspired enough to stand up and ask: “How can I help?”

You can read more about the project HERE and HERE.


Chris Dawson joins historic first class of Hockey North Hall of Fame inductees 🏒

Chris Dawson, smiling in front of a blurred background

The newly established Hockey North Hall of Fame recently announced its inaugural list of inductees, celebrating players, coaches, builders and storytellers who have shaped the game in our communities.

We’re proud to share that BayToday’s own Chris Dawson is among the first media inductees. Since joining BayToday in 2004, Chris has been a dedicated sports writer, covering the North Bay Battalion and the Powassan Voodoos, while also supporting local AAA hockey programs.

Congratulations, Chris! 🎊


Readers show local love with this year’s Reader Favourites 🫶

Reader Favourite Awards '25

A big shout out to everyone who made this year’s Reader Favourites program possible.

Over the past four weeks, our communities came together to celebrate and recognize outstanding local businesses across hundreds of categories.

Come September, we will be announcing the 2025 Reader Favourites award winners, honouring the best of the best as chosen by our readers from hundreds of businesses across 17 communities.

We can’t wait to share the results and shine a spotlight on your hometown’s favourites!


Four in a row! Zaafina Naqvi continues to dominate the Village Media golf pool 🏆

Golfer trophy

Congratulations are in order for Zaafina, who just scored a fore-peat, winning the Village Media golf pool for the fourth straight year!

While the rest of us were stuck in the bunkers, Zaafina was cruising down the fairway, stacking up wins and birdies.🏌️‍♀️

Who’s ready to step up, avoid the hazards and finally break her winning streak? Or are we all just playing for second place at this point?


Spotted around the Village 🌎

Niagara-on-the-Lake Local’s community partner specialist Lindsay Zdichavsky took part in this year’s Peach Festival event
Niagara-on-the-Lake Local’s community partner specialist Lindsay Zdichavsky took part in this year’s Peach Festival event 🍑

Lindsay Zdichavsky posing with a peach mascot

Rob Speers posing with a cake that reads "SooToday.com Happy 25th Anniversary Rob"
Village Media wished Rob Speers a very Happy 20th Anniversary! Congratulations, Rob!


✨ Spotlight on sponsorships ✨

Fundraisers posing in a EloraFergusToday.com frame
Fundraisers turned the Grand River Raceway track pink in support of the Harness the Hope event, proudly sponsored by EloraFergusToday | Sam Coats

In August, we sponsored 28 events & initiatives in 12 different communities 💛

BradfordToday
Retro Block Party

BurlingtonToday
Lakeside A la Carte, Lakeside Under the Stars, Vegfest, Rotary Ribfest

CollingwoodToday
Golf for Kids Sake BBBS Grey Bruce

NewmarketToday
Pickering Food Truck Festival

NOTLLocal
Art at the Pumphouse, Peach Festival

Oakville News
Kerr St. Mission, Oakville Children's Choir

PelhamToday
Art at the Pumphouse, Pelham Concert Series, Pelham Cares

SooToday / SPACES
Superior Staff It Cycling without Age golf tournament, DSSAB Game On, Westfest, Village of Hilton Beach Community Night, Vivid Arts Fest

StratfordToday
Benefit Show - Grand Evolution

Sudbury.com
Her Northern Voice SPG, Up Here Fest, Theatre Nouvel Ontario

TimminsToday
Rotary Ribfest, Boats, Bikes, Mics and Lights

TorontoToday
Toronto Food Truck Festival, Brampton Food Truck Festival, Buddies in Bad Times Theatre, Tapestry Opera

Golfers posing at the 2025 Fore Your Business Golf Classic
Golfers hit the green for the 2025 Fore Your Business Golf Classic, proudly sponsored by BurlingtonToday | Joel Robertson


Pawesome Villager of the month 🐾

Charlie, a black and brown dog

Meet Charlie! 😻

Some of Charlie’s favourite activities include swimming and kayaking

Proud pet parent: Allison Hall


See you in September!